Talent Management Blog

Almost 30 years ago, I wrote a comprehensive book titled Performance Management (now in its fourth edition). I used the term to include everything an organization does to bring out the best in people from management to systems. Performance appraisal was only a small part of the process. However, the term became a new name for the annual performance appraisal because the appraisal process had too much negative baggage. No one liked performance appraisals, not those who received them or those who gave them. So over the years various names have been used to give the process a new image, or makeover. However, no change in the name will make an onerous process any less onerous. That said, when you see the term “performance management” these days, it is difficult to know exactly what it implies. Is it performance appraisal? Is it an organizational system for managing employees below the leadership ranks? Does it include compensation? Does it include all organizational initiatives to motivate the workforce to improve productivity, quality, cost and safety? Is it all of those or none of them? Who knows?

While I have written extensively about why the performance appraisal or performance assessment should be banished altogether, companies still hang onto it for reasons that don’t stand up to close scrutiny. The ostensible purpose of performance appraisal is to improve performance. Most articles written about its effectiveness on this outcome give the process a solid “F.” Efforts made over many years to tweak the system receive a similar grade. How can you improve performance when you appraise it once, four or even 12 times a year? I can write much more about the problems with the form and the process, but let me take a more constructive approach.

First, I suggest that we scrap the old process.  Don’t tweak it but give it a dirt nap – R.I.P. Then introduce a new one. I have written that the mission of a manager or supervisor is to create successful employees. How do you do that? You coach! Therefore, let’s name the new process “performance coaching.”

When I use the word “coach,” I am not using it in the way many athletic coaches coach. The word coach conjures up visions of Bobby Knight, Woody Hayes and many others who think helping athletes do better requires yelling, screaming and public embarrassment. No, I am talking about a coach in the mold of a coach for professional golfers. I am referring to one whose livelihood depends on how successful his/her “coachee” becomes. If the athlete does well, the coach does extremely well. If he doesn’t, he is replaced. An important distinction here is that the golfer hires the coach. The coach is not his/her boss but someone whose primary job is to provide information that can be translated into a change in how the golfer swings a club.

To be a successful coach one needs to be well-versed in human behavior. The primary skill in effective coaching involves behavior shaping. Shaping is defined as the positive reinforcement of successive approximations toward a goal. Performance coaching involves being able to specify outcomes and the behaviors to impact them and then be able to see and reinforce small changes in the important behaviors. Coaching plans consist of identifying all the specific behaviors necessary for success, identifying positive reinforcers for the person coached and goals and sub-goals along the way.

By the way, HR should have no role in the process. HR’s role is to be the talent scout. That is, to find people from whom the supervisor or manager can select someone who he or she thinks can do the job with the right coaching. From that point on it is the responsibility of the supervisor and his or her manager to help the employee be successful.

I really believe this will work. HR will love it because performance appraisals are a headache. Supervisors and managers don’t want to do them, don’t do them well and often cause problems because of the way they do them. Supervisors will like it because they don’t have to do the appraisal – the most un-reinforcing task in the job – and because coaching is a much more reinforcing activity. Employees will like it because someone will have the specific task of helping them increase their value to the organization. While this may seem like a small change, for most organizations it is a sea change in that it will eliminate a century-old process no one likes and that most agree has outlived its usefulness.

 
Aubrey Daniels
About The Author

Aubrey Daniels

Aubrey C. Daniels is a thought leader and an internationally recognized expert on management, leadership and workplace issues who is considered an authority on human behavior in the workplace. Trained as a psychologist and specializing in the science of behavior analysis, Daniels is the author of Bringing Out the Best in People and five other business books. As chairman of his consulting firm, Aubrey Daniels International, he and his staff help organizations employ the timeless principles of behavioral science to re-energize the workplace, optimize performance and achieve lasting results. He can be reached at editor@TalentMGT.com.

  • http://www.contractorsinorlandofl.com/2011/09/29/orlando-remodel-my-home-tv orlando remodel my home tv

    truly severe…

    I identical to often all the projects you have submit such distinctive, thanks for which amazing subject issue….

  • http://www.girlymyspacelayouts.info/forum/phpBB2/profile.php?mode=viewprofile&u=258668 Desire Even

    Thorn of Girl…

    Excellent details can be uncovered on this world wide web blog site….

  • http://www.paydayloanstim.com/sitemap.xml paydayloanstim.com/

    great data…

    Bless you for that personal publiction. Some a number associated with additional factor is without question which frequently may being professional wedding digital photographer demands not yourself difficulty regarding obtaining award-winning click on …

  • http://forum.furryfreuds.com/index.php?action=profile;u=118038 Errol Christensen

    Woman of Alien…

    Best work you have got completed, this website is de facto interesting with fantastic facts. Time is God’s strategy for preserving anything from taking place directly….

  • http://www.youtube.com/watch?v=f0VT1DHFB9U home distillation

    Apreciate You Sharing…

    Thanks for the article post. Thanks Again. Fascinating….

  • http://rearwheelhorsepower.com/tag/mexicos/ Auto Forum

    The Ships’s Voyages…

    I believe technological know-how just causes it to be worse. Now there’s a channel to by no means treatment, now there won’t be a likelihood for them to find….

  • http://relationships.sg/ Welcome to My Blog

    Dreary Day…

    It was a dreary day here today, so I just took to piddeling around on the internet and realized…

  • http://reversenumberlookup.biz/ Reverse Number Lookup

    Reverse Number Lookup…

    http://reversenumberlookup.biz/...

  • http://www.rzeszow.randker.com.pl randki rzeszow

    The Ships’s Voyages…

    I feel technologies just can make it even worse. Now there’s a channel to hardly ever treatment, now there is not going to be considered a likelihood for them to find….

  • http://www.swissbrainlab.ch/drupal/?q=node/8153 quick payday loans

    remarkable obtaining…

    Have an individual considered associated with including a lot more than merely an individuals posts? Creating, all you might mention is undoubtedly valuable together as nicely as all. Nevertheless think about for individuals who put in many excellent g…

  • https://twitter.com/WizSEOAustralia SEO Services Australia

    A Whole Lot Obliged…

    Thank you again for the post. Much thanks again. Keep writing….

  • http://booklink.info/is-a-high-protein-diet-program-good-or-negative-for-you/ from this kind of source

    superb dispense…

    Great occasion. excellent livelihood. I’d certainly therefore never anticipate an additional. This really is usually an excellent story. With thank an individual!…

  • http://www.youtube.com/watch?v=97HuBEfcPxQ Zero Peroxide Whitening Products

    Thorn of Girl…

    Superb information is often identified on this website blogging site….

  • http://www.tarnow.randker.com.pl super randka

    Healing’s Dragon…

    to find problems to further improve my internet site!I suppose its ok for making use of a couple of of one’s concepts!!…

  • http://www.internet.edu.gr/ internet

    Answer for post…

    I saw this wonderful post today. Thanks you for the post. This Really Is A fascinating post!…

  • http://www.plakakia-xristos.gr/topothetiseis-marmaron.html τοποθετήσεις μαρμάρων

    Answer for post…

    I saw this great post today. Thanks you for that post. That’s A quite interesting post!…

  • http://www.metacafe.com/watch/9035179/distilling_vodka/ alcohol stills

    Pleased For Your Blog…

    An enormous thank you for your post. Want more….

  • http://www.wroclaw.randker.com.pl rewelacyjny portla randkowy

    Whispering Misty…

    So sorry you can pass up the workshop!…

  • http://bettowin88.com แทงบอลออนไลน์

    Third Flower horn…

    My spouse and i are now delighted that Albert could execute his studies thanks to the ideas he had by means of your web page. It can be every so often perplexing to only generally be gifting away steps which a lot of people could have been selling. So …

  • http://www.jakichmalo.takarandka.com.pl rewelacyjny portla randkowy

    Whispering Misty…

    So sorry you will pass up the workshop!…

  • http://www.randker.com.pl strona z randkami

    Woman of Alien…

    Excellent work you’ve performed, this great site is de facto awesome with fantastic data. Time is God’s way of maintaining every little thing from occurring simultaneously….

  • http://www.clutepackaging.com/products/strapping/steel_strapping steel strapping

    OK…

    Thank you a bunch for sharing this with all of us you really know what you are speaking approximately! Bookmarked. Kindly additionally talk over with my web site =). We will have a hyperlink change arrangement between us!…

  • http://www.v12.me/News/paginas-para-descargar-musica-gratis/ glance at the website

    actually revitalizing…

    Whenever great spouse as well as i first pointed away Document actually highlighted alone an ideal “Notify people when progressing commentary might be added” checkbox in conjunction with already whenever a brief review is generally increased Everyone…

  • http://girlinswhitedresses.net angels redefined

    The Absent Game…

    In between me and my husband we have owned extra MP3 gamers over time than I can count, such as Sansas, iRivers, iPods (basic & touch), the Ibiza Rhapsody, etc. But, the last few many years I’ve settled down to one line of gamers….

  • http://www.365domainhost.com/?lang=en&action=free_bonuses&submenu=1-click-installs domain name web host

    Souls in the Waves…

    Good Morning, I just stopped in to go to your web site and imagined I’d say I experienced myself….

  • http://www.rubinetteriafotocellula.com rubinetteria

    The Silent Shard…

    This may likely be fairly beneficial for a few of one’s jobs I decide to never only with my weblog but…

  • http://www.totsites.com/tot/realsantasuits123/journal Holiday fun

    Healing’s Dragon…

    to search out concerns to further improve my web-site!I suppose its okay to produce utilization of several of the ideas!!…

  • http://leaguedynasty.com/wiki/index.php?title=Musica_Cristiana_Jesus_Adrian_Romero_-_Hum_Your_Way_to_Graduation_With_Christian_Music_Grants shared below

    fantastic content articles…

    I merely conceive this particular phenomenal website provides a few really fabulous info for almost any one: Big large capital t. “We infrequently think customers have comprehension unless they need to trust us the most of. ” with Francois de Deb. a….

  • http://neroproductions.com/member/382498/ Network

    The Birch of the Shadow…

    I think there could be a couple duplicates, but an exceedingly helpful listing! I have tweeted this. Several thanks for sharing!…

  • http://cookietreat.blogspot.com Navigate To This Website

    Sites we Like……

    [...] Every once in a while we choose blogs that we read. Listed below are the latest sites that we choose [...]……

  • http://www.widgetbox.com/widget/modeling-auditions-acting-casting-calls-exploreta Go To These Guys

    Blogs ou should be reading…

    [...]Here is a Great Blog You Might Find Interesting that we Encourage You[...]……

  • http://www.youtube.com/watch?v=TwX5Uv7pM2g&feature=context-chv Sneak A Peek At This Website

    Visitor recommendations…

    [...]one of our visitors recently recommended the following website[...]……

  • http://invest1dollar.com/article.php?id=55753 recommended most of the people read

    Outstanding Site…

    Helpful information. Lucky people I came across a person’s web website by chance, plus I’ll be just stunned exactly the key reason why the seeking accident didn’t happened before! I in fact saved as being a popular such….

  • http://www.Jts8DIs.org My Homepage

    … [Trackback]…

    [...] Find More Informations here: blog.talentmgt.com/2011/11/15/performance-management-is-not-what-you-think/ [...]…

  • http://breastactivescream.webstarts.com/ breastactive cream

    Hmm…..

    Good write-up, I’m regular visitor of one’s web site, maintain up the nice operate, and It is going to be a regular visitor for a lengthy time. “Good nonsense is good sense in disguise.” by Josh Billings….

  • http://www.zertoplop.com/ grotlopt

    You should check this out…

    [...] Wonderful story, reckoned we could combine a few unrelated data, nevertheless really worth taking a look, whoa did one learn about Mid East has got more problerms as well [...]……

  • http://www.bgdfgdfgdfgdf.com/ bgdfgdfgdfgdf

    Title…

    [...]always a large fan of linking to bloggers that I adore but don’t get a good deal of link like from[...]…

  • http://lifecoaching.org.uk/write-ups-women-enjoying-payday-online-loans Black Friday

    top high quality manual…

    Pretty a great all-natural a simple bit of articles and extra content. I basically discovered an online site not to display via accession improvement capital to speak about that my personal spouse along with i acquire the the fact is really valued prof…

  • http://www.madamlux.dk madamlux

    Wow…..

    I really appreciate this post. I’ve been looking everywhere for this! Thank goodness I found it on Bing. You’ve made my day! Thank you again! “One never goes so far as when one doesn’t know where one is going.” by Johann Wolfgang von Goethe….

  • http://desaininteriorjakarta.com/5-alasan-desain-interior/ desain interior rumah

    Hmm…..

    Good write-up, I’m normal visitor of one’s web site, maintain up the nice operate, and It’s going to be a regular visitor for a long time. “There is a time for departure even when there’s no certain place to go.” by Tennessee Williams….

  • http://mau460j1du.soup.io/post/288568394/Major-Criteria-For-honda-city-2012-An here will be the results

    seriously thrilling…

    Since the post, could there maintain the fashion I’ll obtain get in touch with if you produce the newest post?…

  • http://www.emful.com/member.php?action=profile&uid=2615 Ken Hendrie

    Woman of Alien…

    Fantastic do the job you’ve accomplished, this great site is absolutely great with fantastic details. Time is God’s method of keeping all the things from taking place simultaneously….

  • http://www.reecemarketing.com/phpBB2/profile.php?mode=viewprofile&u=1153552 Johnny Bobeck

    The Ships’s Voyages…

    I think know-how just causes it to be even worse. Now there is a channel to never care, now there will not likely be a opportunity for them to find….

  • http://se-club.su/user/Sueriatetunon/ Kirk Thakur

    Souls in the Waves…

    Superior Morning, I just stopped in to visit your web site and believed I would say I enjoyed myself….

  • http://www.UnionInstallers.com Flooring Installers

    Woman of Alien…

    Ideal perform you may have done, this web site is admittedly interesting with great info. Time is God’s strategy for trying to keep all the things from taking place at once….

  • http://www.electronicadventure.us Remote Control

    Title…

    [...]below you will come across the link to some web-sites that we consider you must visit[...]…

  • http://haccpsystem.pl haccp zachodniopomorskie

    Title…

    [...]although sites we backlink to below are considerably not associated to ours, we really feel they may be actually worth a go as a result of, so possess a look[...]…

  • http://socialnetworksbuzz.com/2012/11/youtubes-news-innovation-award-this-ones-for-you/ IT

    Title…

    [...]just beneath, are numerous completely not related web pages to ours, nevertheless, they may be certainly really worth going over[...]…

  • http://medprice.fr lecteur carte vitale

    Title…

    [...]always a significant fan of linking to bloggers that I love but don’t get lots of link love from[...]…

  • http://www.chonnet.com/forum/index.php?action=profile;u=309428 Coretta Barlow

    Souls in the Waves…

    Very good Morning, I just stopped in to go to your site and thought I’d say I appreciated myself….

  • http://jario.com.br/profiles meio ambiente

    Title…

    [...]we came across a cool internet site that you might get pleasure from. Take a appear when you want[...]…

  • http://www.mic4sa.com “?????”

    Title…

    [...]please go to the web pages we adhere to, such as this one, because it represents our picks through the web[...]…

  • http://www.puvr.com/krystle4j Dumpster Deliveries

    Title…

    [...]Wonderful story, reckoned we could combine a couple of unrelated information, nevertheless seriously worth taking a look, whoa did one find out about Mid East has got more problerms too [...]…

  • https://wiki.orangehrm.com/index.php/Virginia_Home_Loans_Alongside_Bad_Credit:_Terrific_Qualifications_And_Tips get more information

    Title…

    [...]Sites of interest we have a link to[...]…

  • http://www.facebook.com/allevamentorottweiler.custodiestensi Cucciolo Rottweiler

    Title…

    [...]one of our visitors a short while ago encouraged the following website[...]…

  • http://www.nebucable.com/blog/9640/locate-the-perfect-dumpster-rental-service-company-for-removing-rubbish/ Dumpsters

    Title…

    [...]Every the moment in a although we pick blogs that we read. Listed beneath are the most current websites that we opt for [...]…

  • http://fiverr.com/jmhhacker/get-you-75-likes-50-real-active-instagram-followers-and-not-follow-new-people-to-top-it-off-tweet-a-message-or-picture-of-your-choice buy real instagram followers

    Title…

    [...]Here are a few of the websites we advise for our visitors[...]…

  • http://cititrvl.com/biznes,i,ekonomia/cv,wzor,s,108/ cv wzór

    The Slave of the Husband…

    Trying to find ahead to learning further from you afterward!……

  • http://www.italiansupporto.net/fenice/index.php?action=profile;u=244012 Mack Paugh

    The Birch of the Shadow…

    I believe there might be considered a several duplicates, but an exceedingly useful list! I’ve tweeted this. Numerous thanks for sharing!…

  • http://www.youtube.com/watch?v=WuGXBNwcIjQ&feature=youtu.be weight loss diet

    Title…

    [...]usually posts some extremely interesting stuff like this. If you’re new to this site[...]…

  • http://www.youtube.com/user/simplehamster simplehamster

    WoW!…

    I truly wanted to compose a simple message so as to appreciate you for the awesome facts you are giving out on this website. My considerable internet lookup has now been rewarded with extremely good tips to share with my family members. I ‘d assume th…

  • http://freeyearlycreditsreport.com/free-annual-credit-report/ annual free credit report

    Title…

    [...]we came across a cool site which you may well enjoy. Take a look in case you want[...]…

  • http://mysecretnsa.net local one night stands

    Title…

    [...]usually posts some very fascinating stuff like this. If you’re new to this site[...]…

  • http://logoquizanswerslevel.info/ logo quiz

    Title…

    [...]check below, are some completely unrelated websites to ours, on the other hand, they are most trustworthy sources that we use[...]…

  • http://www.youtube.com/watch?v=01Z_0PDv3Os galaxy s3

    Title…

    [...]please stop by the websites we stick to, including this 1, because it represents our picks through the web[...]…

  • http://www.der-messershop.ch/de/Bear-Grylls bear grylls messer

    Title…

    [...]just beneath, are quite a few totally not connected sites to ours, however, they may be surely really worth going over[...]…

  • http://www.freeyourcellservice.net unlimited 4G

    Title…

    [...]very few internet sites that occur to be in depth beneath, from our point of view are undoubtedly well worth checking out[...]…

  • http://www.squidoo.com/the-best-diablo-3-mouse-pad-designs diablo 3 mouse pads

    Title…

    [...]usually posts some really fascinating stuff like this. If you are new to this site[...]…

  • http://rodneystokes.com/organo-gold-scam-its-time-you-heard-the-truth/ Organo Gold Scam

    Title…

    [...]here are some hyperlinks to web-sites that we link to simply because we assume they’re really worth visiting[...]…

  • http://gocheapcarinsurance.com super cheap car insurance

    Title…

    [...]we like to honor many other world wide web internet sites around the web, even when they aren’t linked to us, by linking to them. Under are some webpages really worth checking out[...]…

  • http://www.youtube.com/watch?v=wVXfRT84C9g how to make money online

    Title…

    [...]we came across a cool internet site which you might love. Take a look for those who want[...]…